Book marketing

Rick Atkinson's Army at Dawn is one of best written and accessible accounts of the Americans at war. That book covers the War in North Africa in 1942-42. So I am thrilled about the good press for the follow-on volume, the Day of Battle, is getting. The book has quite the promotional website, with a trailer, and interactive maps of North Africa and Italy.

The maps are particularly helpful for military history. For non-specialists, the descriptions of multiple units moving across wide swaths of land is hard to comprehend without maps to detail the action. It must be expensive as far too few books in this category come with adequate maps.